İDEALKENT
Yazarlar: Özgür SARI
Konular:-
Anahtar Kelimeler:Urban tourism,Globalization,City branding,Konya,Mawlana
Özet: Not only national economies, but also cities have become competing actors in globalization. In the articulation to global capitalism, Konya has joined to the cities that have chosen to highlight their own unique characteristics in the way to city branding. The Metropolitan Municipality of Konya as an entreprenuer local authority planned and implemented the project of branding Konya as a global city, which took shape around the figure of Mawlana. In the article, the parameters of establishing a tourism sector based on the Mawlawi Order and the commoditization of the figure of Mawlana will be analyzed in the light of the arguments built around culture industry and urban tourism. The case of Konya and Mawlana will be examined in the context of the arguments about the reorganization of historic spaces and the establishment of city museums.