Acta Infologica

Acta Infologica

Investigation of the Behaviors of Users’ Who Shop from E-Commerce Sites

Yazarlar: Selçuk KIRAN, Berkay ALAN, İlkim Ecem EMRE

Cilt 5 , Sayı 2 , 2021 , Sayfalar 5 - 6

Konular:Bilgisayar Bilimleri, Bilgi Sistemleri

Anahtar Kelimeler:E-commerce,E-commerce usage habits,E-commerce web sites

Özet: With the development of information technologies, traditional trading methods have also changed and the concept of e-commerce has emerged as a result of this change. In the field of e-commerce, which has a growing market share, in Turkey, there are several e-commerce sites that offer products and services in different categories. Within the scope of this study, the relationships between the frequency of shopping from e-commerce sites and different factors were examined, and at the same time, it was aimed to reveal the changing preferences depending on gender. For these purposes, a questionnaire was applied to 1176 users of e-commerce sites. Survey findings were analyzed with correlation, regression, t-test and chi-square tests. As a result, different factors affecting the frequency of use of e-commerce sites and usage habits that differ according to gender groups have been revealed.

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@article{2021, title={Investigation of the Behaviors of Users’ Who Shop from E-Commerce Sites}, volume={5}, number={5–6}, publisher={Acta Infologica}, author={Selçuk KIRAN,Berkay ALAN,İlkim Ecem EMRE}, year={2021} }
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Selçuk KIRAN,Berkay ALAN,İlkim Ecem EMRE. (2021). Investigation of the Behaviors of Users’ Who Shop from E-Commerce Sites (Vol. 5). Vol. 5. Acta Infologica.
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Selçuk KIRAN,Berkay ALAN,İlkim Ecem EMRE. Investigation of the Behaviors of Users’ Who Shop from E-Commerce Sites. no. 5–6, Acta Infologica, 2021.
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