Journal of Yaşar University
THE İMPORTANCE OF THE TRUTH EFFECT AND SOURCE CREDILIBLITY FOR NEW FMCGS ADVERTISING
Yazarlar: Serra İnci ÇELEBİ
Cilt 4 , Sayı 13 , 2009 , Sayfalar 2016 - 2041
Konular:-
DOI:10.19168/jyu.10383
Anahtar Kelimeler:Advertising,Price,Quality,Word-of-mouth,Source credibility,The truth effect,FMCGs
Özet: en
ATIFLAR
Atıf Yapan Eserler
KAYNAK GÖSTER
BibTex
KOPYALA
@article{2009, title={ THE İMPORTANCE OF THE TRUTH EFFECT AND SOURCE CREDILIBLITY FOR NEW FMCGS ADVERTISING}, volume={4}, number={13}, publisher={Journal of Yaşar University}, author={Serra İnci ÇELEBİ}, year={2009}, pages={2016–2041} }
APA
KOPYALA
Serra İnci ÇELEBİ. (2009). THE İMPORTANCE OF THE TRUTH EFFECT AND SOURCE CREDILIBLITY FOR NEW FMCGS ADVERTISING (Vol. 4, pp. 2016–2041). Vol. 4, pp. 2016–2041. Journal of Yaşar University.
MLA
KOPYALA
Serra İnci ÇELEBİ. THE İMPORTANCE OF THE TRUTH EFFECT AND SOURCE CREDILIBLITY FOR NEW FMCGS ADVERTISING. no. 13, Journal of Yaşar University, 2009, pp. 2016–41.