Business Economics and Management Research Journal

Yazarlar: Sibel YILDIZ ÇANKAYA

Konular:İşletme

Anahtar Kelimeler:Supply chain visibility,Big data analytics,Agile supply chain,PLS-SEM

Özet: Firms aim to obtain more information to be able to cope with uncertainties that they encounter. However, having more information is not sufficient today, and the information also needs to be in an accurate, up-to-date, complete and usable form. For this reason, in recent years, the issue of supply chain visibility has attracted much attention. This study has two main objectives. The first one is to reveal how supply chain visibility affects agility. The second one is to investigate the moderator effect of the capability of big data analytics in the relationship between these two variables. To test the hypotheses that were developed to reach these objectives, partial least squares - structural equation modelling (PLS-SEM) was utilized. The results of the study conducted on ninety-nine firms showed that visibility has a positive effect on agility. However, a moderator effect of big data analytics could not be determined in the relationship between these two variables.

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